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The Guide to Working Remotely: How to Thrive at Home

The Guide to Working Remotely: How to Thrive at Home

As we move into the ending phases of the COVID pandemic, one aspect of this time that seems to be here to stay is working from home. This approach to work is new to many people, and there is bound to be a learning curve. So what kind of rules should a new remote...

COVID-19 & the Future of Office Technology

COVID-19 & the Future of Office Technology

The pandemic has affected every part of our lives. Perhaps the most significant impact has been felt in the workforce. Between changes to the normal work routine and the significant increase in time spent working from home, we’ve all felt it. One rarely-discussed...

Setting Up a Great Work-from-Home Office

Setting Up a Great Work-from-Home Office

At this point, the coronavirus needs no introduction. Everyone knows what it is and everyone is probably sick of seeing it on social media and all over the news constantly. What seems to be getting less attention is the number of people who are now working from home...

Work From Home Life: Expectations vs. Reality

Work From Home Life: Expectations vs. Reality

Those who have started working from home as a change from working in an office environment are finding their expectations might not be the reality. The life of a work from home job can be a rewarding experience if you put in the hard work and stay up-to-date with your...

It's All About Tone: Empathetic Marketing During COVID-19

It's All About Tone: Empathetic Marketing During COVID-19

In marketing, our goal is to sell products and services. Whether it’s by creating content or running sales campaigns, our marketing strategies exist to convert leads into customers. But should the goal stop there? According to the CEO of Distinction Institute Scott...

Your Guide to Brand Visibility During a Crisis

Your Guide to Brand Visibility During a Crisis

The current global situation has business owners and employees pretty stressed out. The coronavirus crisis is something that none of us expected or experienced before. It’s no secret that the majority of companies have been forced to close their doors, leaving many...

Keeping Customers While Social Distancing: 7 Simple Ways

Keeping Customers While Social Distancing: 7 Simple Ways

How has the recent social distancing guidelines affected your business? If you’re like many companies, essential or non-essential, new customer traffic has plummeted and employees are having to learn how to adjust. In today’s world of technology, though, there is...