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Content Marketing Articles | ITVibes - Part 9

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Content Marketing

5 Ways To Create A Content Marketing Plan That Works

5 Ways To Create A Content Marketing Plan That Works

According to CMI's 2018 B2B Content Marketing Benchmarks, Budgets and Trends report for North America, B2B marketers allocate 28% of their total marketing budget, on average, to content marketing. The most effective allocate 42%, and the most sophisticated/mature...

Essential SEO Tips: Local Search Marketing

Essential SEO Tips: Local Search Marketing

Search engines use a combination of your previous search and browsing history and your geographic location to determine what search results to display. Search results will vary by county, city, state, and country. Even if a location isn’t included in the search terms,...

Five Things That Limit the Success of Your Website

Five Things That Limit the Success of Your Website

With so much data on the internet today it can be difficult and overwhelming to really pin down valuable and relevant information. And while there is no shortage of advice, sometimes we need it to be handed to us straight. Tough love is what it is often called, and...

Quality Content vs. Black Hat SEO

Quality Content vs. Black Hat SEO

In his article for HubSpot, “Confessions of a Google Spammer,” former black hat SEO writer Jeff Deutsch explained why going the “black hat” SEO route is a very bad idea, and why producing quality content and using an inbound marketing approach is the way to go...